Fitchburg Pharmacy Reduces Plan B Drug Costs

FITCHBURG, Wis. (WMTV) – The Fitchburg Family Pharmacy is selling lower-cost emergency contraception in response to Roe V. Wade’s cancellation.

Owner Thad Schumacher said emergency contraception is basically one of the only ways to prevent unwanted pregnancies, so it should be more affordable and accessible.

When the United States Supreme Court overturned Roe V. Wade, Schumacher’s pharmacy stocked up on Plan B emergency contraception drugs for six months.

“When we saw and heard that it might be in short supply, it was important for us to have it in stock and then it was important for us to make sure it was accessible,” Schumacher said. “A lot of people of childbearing age, it’s now their only defense against pregnancy, so we wanted to make sure it was accessible to everyone.”

People can only buy two boxes at a time, at a discount or even for free. Schumacher said community members have reached out to the pharmacy to help pay people who can’t afford the reduced price.

“Basically, if you need it, you’ll get it whether you can afford it or not,” he said.

Customer and mother of two Adrianna Crawford appreciated the pharmacy’s plan to increase accessibility.

“Being a mother is really hard and something people should make that choice deliberately and not let someone else make that choice for them,” Crawford said. “I don’t believe much that the Wisconsin legislature is going to protect access to reproductive health care and so it’s really good community service that they do and I love it.”

Schumacher said they sold a Plan B box every six months before Roe was knocked down. Now they sell one box a day.

Plan B usually costs between $40 and $50, but costs $35 to Fitchburg Family Pharmacy.

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